I Could Not Skip This Ryan Reynolds MNTN Ad

This post is part of BKW’s Made Me Smile, Made Me Grrrrr series.

MNTN is a new way to advertise on TV — bringing much of the ease and flexibility of self-serve internet ad platforms like Google, LinkedIn, Meta and others offer. I was watching something on YouTube recently and this ad showed up as a pre-roll (the ad that starts before the video you came to watch and that you often have the option to skip after a few seconds) and I watched the whole thing. I also made a MNTN account. So great job!