BKW

Short takes on astonishingly great (and not so great) marketing communications

Walkman Turns 40.

The Sony Walkman’s 40th anniversary video is oddly perfect for the occasion. It starts out awesome (like the early devices) and ends kind of whateverish (like whatever the Walkman is today). Read on to see the video.

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BKW

Short takes on astonishingly great (and not so great) marketing communications

Never miss a post

Get the freshest posts delivered to your inbox every week. You’ll be in good company, our blog is read by the good people at Google, Facebook, BMW, Fedex, and many more.