Have you noticed how many people are starting to drop the word “I” from their email correspondence? I find this jarring… I can’t say why exactly yet… possibly because it sounds like people aren’t owning what they’re saying, somehow.
Instead of saying “I find this really jarring” they will say “find this really jarring”
I’m sticking with I.
Like it? Share it!
Curious how BKW can help you tell your story effectively? Let’s talk.
BKW Partners’ strategic, creative, and digital-first approach can help you break through the clutter and gain momentum. Our focus is on the technology and life sciences industries.
And if you enjoyed this post, we can send you more. Free. Just sign up below.
When I write “being” like that it sounds passive, almost lucky. But this guy is all about actively putting himself there.
Look how Ramp is growing their business by getting their brand in front of their customers’ customers—in three perfect steps.
This Girl Scout knows the most fundamental marketing move: reach people where they are.
Leave a response
Responses
1 response
Did anyone notice the differences in languages?
I – one capital letter (English)
je, ja – two letters (French, Slavik)
ich – three letters (German)
wa ta shi wa – four syllabes (Japanese)
A word used more often becomes shorter.
Concerning grammar, spelling and putting myself, i think like that it is just fine…
Johannes