Social Proof and Social Spoofs for Desk.com.

Video content for Salesforce

Bonobos

Scaling the customer experience

iHeartRadio

Easy and delightful

Test #1

Desk.com Labs

BKW wrote, filmed and produced fun videos for Desk.com, helping them to communicate their message in memorable and entertaining ways. In the first episode we’re introduced to Dr. Ryan Ruttledge whose job is to create the “Tools to provide the most AWESOME customer service on the planet.” We also meet his lab assistant, John, whose source of happiness in life comes from pleasing the people around him.

Meet Dr. Ryan

In episode two we go on a tour of the Desk.com labs, and become steeped in this wacky wonderland of non-science. Finally, it’s time for our first experiment: poor John is thrown out of an airplane from 30,000 feet to see if he can delight 30 customers (In 39 languages) on the way down. His tools? A parachute, the Desk.com Customer Service App, and Google Skydiving Glasses.

 

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BKW

Short takes on astonishingly great (and not so great) marketing communications

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